Europe has no legal definition of online ‘influencers’ — and that lacuna matters

Europe has no legal definition of online ‘influencers’ — and that lacuna matters

The EU has spent the last five years building the most ambitious digital regulatory framework on earth. It has regulated platforms, algorithms, AI models, political advertising, environmental claims, and data brokers. It has legal definitions for “very large online platforms” and “general purpose AI models.” But it doesn’t have one for “influencer” – and that’s an interesting oversight.

Source: EUobserver

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